Doing my first hand research around location based behavior I have experienced attaining and loosing mayoral crowns to places that are meaningful to me. Becoming a mayor of a venue has gone from meaningless to status in the course of a year.
It made me wonder what the balance looked like system wide on Foursquare. The new version of Trendrr (TV3) made that a snap and we processed the fire-hose to see what it looked like.
The majority of crowns (or mayoral wins) exceed by a fair margin the ones being lost. (see below Trendrr graph)
That balance helps make the behavior of attaining status with-in reach. Just the right distance away for the game to play-out with out total user frustration and continue to drive aspirational game mechanics on Foursquare
Want to know more about Location Based Metrics – stay tuned, this week we will be publishing a look at what metrics mater on LBS.