September 2008 Archives

I have been shifting most of my speaking time to schools and influencing the minds of today's youth.
It is both inspiring speaking with future marketplace leaders and it also serves to feed our internal intern
pipeline with potential future employees.

That said there are two conferences I will be at in October.

1. Digital Music Forum West.

PANEL TITLE:   Global Music Marketing in the Digital Age

PANEL DESCRIPTION
The Internet and mobile technologies have improved communication and created new opportunities for artists and labels to market their music and promote and sell music and tours. Successful worldwide interactive marketing efforts now require a deep understanding of web site analytics, email and mobile marketing, social networks, virtual worlds and other online communities, e-commerce, search engine marketing and web site optimization. This panel will discuss global music marketing in the digital age with a focus on how to utilize digital tools to better connect with fans and promote, produce and create new revenue opportunities for artists and labels.


MODERATOR
Alan Miller, Co-Owner/CEO, Filter Creative Group/Co-Publisher, Filter Magazine

PANELISTS
Prashant Bahadur, Director of Retail Marketing, The Orchard
Aaron Clark, VP, Business Development, Mozes
Mark Ghuneim, CEO, Wiredset
Vikramaditya Jain, President & COO, Musicane.com
Vicki Saunders, Director, Music Marketing & Promotions, TouchTunes Music


PANEL TIME & LOCATION
Oct. 2nd, 3:15pm-4:00pm
The Hollywood Roosevelt
7000 Hollywood Blvd.
Los Angeles



2.  At the end of October:

 Digital Hollywood Fall

Monday, October 27
Track II - Reinventing Advertising
Advertising Accountability: Metrics and Analytics around Video, Social Media, P2P and User Generated Media

Moderator :  Mark Ghuneim - CEO Wiredset/Trendrr

Erin Hunter, EVP, comScore, Inc.
Ken Papagan, President & Chief Strategy Officer, Rentrak Corporation
Charley Shoemaker, Director of Video Measurement Products, Nielsen Online
Konrad Feldman, co-founder & CEO, Quantcast
Levy Cohen, Chief Executive Officer, Collarity, Inc.
Thomas Ellsworth, CEO, GoTV Network









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