By Simon Dumenco | February 15, 2012
“Trendrr’s Total Activity score — which tracks tweets and Facebook updates as well as GetGlue and Miso check-ins — for the Grammys was 17,122,439 through Sunday night. (By comparison, the Super Bowl’s score was 17,456,217.)”
By Michael Humphrey | February 14, 2012
Two of the top Social TV metrics companies — Trendrr and Bluefin Labs — calculated an explosion of social media chatter around the Grammys Sunday night.
By Glenn Peoples | February 13, 2012
“Numbers provided to Billboard.biz from Trendrr, another social TV tracker, had the Grammys slightly behind the Super Bowl by a margin of 17.49 million to 17.12 million. Trendrr put Sunday’s Grammys well ahead of previous music events such as the MTV Music Video Awards (2.9 million), BET Hip Hop Awards (1.5 million) and the Latin Grammy Awards (1.1 million). “
By Stephanie Buck | February 13, 2012
“According to Trendrr, the Grammys moment with the highest social media activity was Adele’s performance, which earned a standing ovation and deafening applause from the Staples Center crowd. Apparently, today’s social channels saw the equivalent. “
By Cory Bergman | February 13, 2012
“According to data from Trendrr, the Grammys fell just short of the Super Bowl in social TV numbers — but not by far. Trendrr’s ‘activity score’ was 17,122,439, compared to the Super Bowl’s 17,487,241. “